Action is a really cool word, but try to look at it close - like really close. Personally, I don't think it looks right; it always looks like it's spelt wrong to me. So you could imagine how insane my membrane was going when I saw this band's name. How could a band with a name that's so wrong, feel so right? I don't know, but they're so good I'm tempted to name my first child Action Action. Or maybe Jumanji.