Tip for bands: Add everyone you possibly can to your MySpace. It might not be good etiquette but it's great marketing (and cheap too). In Japan, a love arcade would be something completely different - stateside however, Love Arcade are one catchy powerpop band. Love arcade is the brainchild of Snowhite, a 19 year old virtuoso, who sung, played all the instruments, and produced the album himself, ala bands like The Rocket Summer. They definitely have radio-friendly catchy songs and mass appeal, so with any luck and more push from their label, they should be hitting mainstream in the future.